About Henry

Henry Innis is the CEO and Co-founder of Mutinex. Mutinex’s GrowthOS platform uses market mix modeling to analyze billions of dollars of advertising spend from some of the world’s largest companies – and then provide recommendations on how they could be investing better. This gives him an unparalleled view of how AI is driving the development of marketing investment globally. The breadth of Henry’s experience is across strategy at some of the world’s best known agencies including VML Y&R and B.B.E.